Director, Skeletal Conditions BU Marketing, Portfolio Strategy
Location San Rafael, California Workstyle Hybrid ApplyAbout BioMarin
For more than two decades, going our own way has led to countless breakthroughs, bettering the lives of those suffering from rare genetic diseases. In 1997 we were found to make a big difference in small patient populations. Now we seek to make an even greater impact by applying the same science-driven, patient-forward approach that propelled our last 25 years of drug development to larger genetic disorders, as well as genetic subsets of more common conditions. Through our unparalleled expertise in genetics and molecular biology, we will continue to develop targeted therapies that address the root cause of the conditions we seek to treat. Applying our knowledge to make a transformative impact is not just a calling, but an obligation to those who will benefit most. The end goal has always been better lives and now we can reach more.
And the more people we reach, the more our impact can grow. We transform lives through genetic discovery.
Our Culture
Our desire to make a positive impact on our patients extends to our employees and BioMarin is committed to fostering an inclusive environment where every person feels seen, valued, and heard – so employees can thrive in all areas of their lives, in and outside of work. We seek to provide an open, flexible, and friendly work environment to empower people and to provide them with the ability to develop their long-term careers. Ultimately, we want to be an organization where people enjoy coming to work and take pride in our efforts to help patients.
BioMarin’s Commercial organization supports our global sales and marketing efforts around the world. Our global sales force continues to solidify the company’s commercial presence in the United States and Europe and is rapidly growing in other regions, such as Latin America, the Middle East and Asia-Pacific. Come join our team and make a meaningful impact on patients’ lives.
Marketing Director Role Summary
This role is a critical role to the advancement of the ongoing pipeline and portfolio in Skeletal Conditions, including our flagship brand, VOXZOGO, with the intent of maximizing market and lifecycle opportunities, including indications, new devices, and formulations. This individual has a history of highly effective brand management, with the ability to guide decision making, build trust, and align teams and perspectives.
Reporting to the Vice President, Global Marketing for Skeletal Conditions, the Global Marketing Director for pipeline and portfolio strategy, will lead key strategic initiatives to support the global growth and ongoing commercialization of the pipeline for Skeletal Conditions. S/he will lead value creating workstreams, working across regions and developing strong partnerships with our key strategic markets, market access, medical affairs, technical operations and supply chain, regulatory and worldwide Research and Development. This position is a critical brand role on the global asset teams, business development teams and the global marketing core team. This role will have a high degree of visibility across senior leadership, global commercial leadership, and functional leadership outside of commercial.
KEY RESPONSIBILITIES
Portfolio Strategy Development:
- Lead strategic brand planning for Skeletal Conditions and business planning processes
- Support development of the portfolio strategy and pipeline development for Skeletal Conditions Business
- Partner closely with business development teams to provide commercial point of view and align decision making
- Develop global KOL strategy in collaboration with medical affairs
- Analyze the competitive environment to support portfolio and pipeline development by partnering with Asset Teams. Collaborate with cross-functional teams to integrate competitive intelligence into marketing and commercialization strategies
- Partner closely with Medical Affairs, Market Access and key global cross functional partners to align strategy and priorities
- Partner closely with key market leaders to develop pipeline strategy in line with market needs
- Manage budget and external partners effectively
Product Development and Lifecycle:
- Support development of lifecycle strategy to expand patient population and reach
- Effectively partner with Worldwide R&D, Medical Affairs, Regulatory, Value and Access, Product Portfolio Development, Strategic Markets and Regions to provide input into product development, label optimization, evidence generation, lifecycle decisions, formulation and dosing enhancements that support commercial strategy and lifecycle management investments
Internal and External Engagement:
- Be an ambassador for VOXZOGO and pipeline assets for Skeletal Conditions Business
- Active contributor and member of global asset teams and global core marketing team
- Demonstrate strong external focus by active engagement with key stakeholders including Key Opinion Leaders and Patient Advocacy Groups
- Represent the commercial point of view in cross-functional forums and governance meetings
MINIMUM REQUIREMENTS
- BA/BS in Business or Life Sciences (MBA preferred)
- 10+ years of professional marketing experience in biotechnology or pharmaceuticals
- Track record of in-country (ideally across major markets), regional and global marketing roles with demonstrated ability working with in-country and cross functional partners
- Working knowledge and understanding of multiple major pharmaceutical markets
- Understanding of market access and medical strategy
- Experience planning and executing launch products and developing lifecycle management plans/providing commercial input to clinical development
- Demonstrated strategic thinking and analytical skills, comfortable with complexity and ambiguity
- Demonstrate proficiency in financial analysis, including revenue projection and NPV analysis, to support asset and portfolio prioritization. Leverage these tools to evaluate financial viability and optimize strategic trade-off decisions
- Strong communication skills, ability to tell a compelling story and interact with senior leaders
- Success interacting at all levels of a matrix organizations cross-functionally and cross-geography
- Strong sense of accountability and demonstrated ability to work collaboratively in a dynamic and high-pressure environment, flexible and adaptable to a changing environment
- Ability to manage multiple demands and priorities on time, lead teams, gain alignment and drive decision making
- Self-starter who demonstrates energy and enthusiasm, bringing a positive solution-oriented approach to challenges
- A passion for improving patient and business outcomes
- Ability to travel 25% of time (domestic and international)
Preferred Requirements:
- Sales experience preferred
- US marketing or launch experience preferred
- Rare disease experience preferred
- New product commercialization experience preferred
Note: This description is not intended to be all-inclusive, or a limitation of the duties of the position. It is intended to describe the general nature of the job that may include other duties as assumed or assigned.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
The salary range for this position is: $184,000 to $276,000. BioMarin considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans.
For additional benefits information, visit: https://careers.biomarin.com/benefits.
- Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.